Nowadays, coin laundries are a common sight in most high-density residential areas in Malaysia. You may even find more than one coin laundry in the same neighbourhood. So, what can you do to outshine your competitors?
Try these 5 tips to get started:
1. Accessibility
If customers find it challenging to get to your shop, they are unlikely to return. Customers usually prefer a coin laundry with plenty of free parking nearby. It is easier for them to carry heavy loads of laundry to your shop. A wide shop entrance is also a plus point.2. Payment Method
Offering customers multiple payment methods is an added convenience. Move with the times and consider going cashless. Accepting payment for the coins through bank transfer, card, and e-wallet is the way forward.3. Freebies
Everybody loves free stuff. You might consider providing free detergent and softener. Free entertainment such as a television or a kid’s play area are nice perks for customers. The best feature to attract the young urbanites this day is free WiFi.4. Reward Programme
Motivate your existing customers to introduce new customers to your shop using a reward system. Such a system also helps build customer loyalty. Each introduction or visit earns them points which can be exchanged for rewards such as discount coupons, free washes, or mystery gifts.5. Cleanliness & Safety
In this post pandemic era, cleanliness of a business premise is top priority for many customers. Always ensure that your shop space is clean and free of clutter. Regularly sanitising the machines and furniture provides your customers with peace of mind.
The key to attracting more customers to your coin laundry is to go beyond meeting their basic needs. PLE Laundry Equipment Sdn. Bhd. is committed to support coin laundry owners with our wide range of cutting-edge commercial laundry equipment. Contact us at 016-262 2965 or 03-5633 6405 for more information today.
