5 Technology Hacks to Get Ahead of Your Laundry Business Competitors
Technological advancement and AI have no doubt changed the business environment. Fail to keep up, and you are left behind. Harnessed properly, you can use technology to your advantage and lead the pack. Here are 5 ways technology can help you be more competitive in the laundry business:
Streamlined customer experience
You want to create a seamless customer experience from start to finish. Mobile apps and online booking features enable customers to schedule pick-up, delivery, and track orders. AI-powered machines can notify customers when their laundry is done. Accept various local e-wallets and QR payments for easy transactions.
Optimisation and cost savings
Smart machines from innovative brand such as Huebsch can help you optimise operations and save energy. It can send maintenance notification to prevent breakdowns. The system also analyses usage pattern to optimise electricity and water consumption to lower your utility bill.
Personalised customer engagement
Analyse customer data with AI to reveal their preferences and changes in purchasing behaviour. Design targeted promotions from your findings. AI-powered loyalty programs are great for tailoring rewards based on customers’ usage pattern and needs.
Enhanced customer support
Using chatbots on WhatsApp or Facebook Messenger to answer FAQs can save you time and money. Multi-language feature with AI translation is essential to cater to Malaysia’s multi-race community. You can also use 24/7 engagement with AI to facilitate customer support and communication.
Premium services and fair pricing
Laundry shops offering pick-up and delivery services can use AI to optimise routes to save fuel and time. A coin laundry can also harness AI to implement dynamic pricing. Your prices are adjusted based on demand to maximise resources and revenue generation. AI settings on machines also cater to eco-friendly washes to appeal to eco-conscious customers.
Technology and AI can help laundry businesses enhance their operation and customer experience. PLE Laundry Equipment Sdn. Bhd. offers a comprehensive range of Huebsch smart commercial laundry machines that will elevate your laundry performance. Call us at 016–262 2965 or 603–5633 6405 for more information today.
