Resources

With everyone stuck at home due to the pandemic in 2020, it was no surprise that video streaming has shot up tremendously during the past year. Since online videos can be accessed via multiple channels, its popularity as a marketing tool is growing faster than TV. Here’s how your business ...
An attractive customer loyalty programme can help you retain customers as well as gain new ones. Running a successful programme definitely requires technology, resources, capital and manpower depending on the scale and features. Here is a brief outline of what it takes to create a customer loyalty programme:
  1. Costs
  2. ...
A catchy, memorable and impactful tagline can go a long way in making a lasting first impression of your business. A great tagline creates a positive image of your business and helps your customers identify your brand. Here are 5 quick tips to craft a successful tagline:
  1. Short and ...
People are spending more time at home due to the Covid-19 pandemic. Hence, it is no surprise that more people are going onto social media platforms such as Facebook and Instagram these days. These platforms present immense opportunities for business owners to reach out to potential customers. Here are 3 ...
Contactless practices have become the new norm in life including how businesses deal with customers. Hence, going digital has emerged as the best way to reach out to your customers. E-mail marketing is one approach to stay connected to your customers safely. These 3 tips will help you create result-yielding ...