A coin laundry operation, like any other businesses, can only grow and thrive with a regular stream of revenue, especially during uncertain times such as a pandemic. Here are 3 ways you can create and maintain a lead generating system for your coin laundry:
- Relevant and interesting content
The best way to convince potential customers to choose your coin laundry is through content that hit their pain points. Publish content that are relevant to the times and your customers’ interests such as how to disinfect your clothes after a doctor’s visit during the pandemic. Choose topics that showcase your knowledge as a laundry expert to establish credibility and nurture prospects.
- Leverage on other channels
You can strengthen your online presence and exposure for your coin laundry business by presenting yourself as an expert in other channels in addition to your own social media platforms. Hosting a joint webinar or being a guest on a podcast of relevant media platforms are some ways you can generate leads by reaching more potential customers. Using these channels, you can share information on who you are, and how you can help solve customers’ problems.
- Demonstrate expertise
It is easier to convert leads into customers when they believe in your products and services. Live videos on how your coin laundry works and the benefits it offers to customers can help you achieve this. Recorded or written testimonials and reviews of existing customers are also useful in convincing potential customers to try out your coin laundry services.
Even during the pandemic, there is still a need for coin laundry services among urban working adults and young families. With some extra effort, you can create a system to continuously generate new leads and revenue for your business. If you wish to start your own laundry business, PLE Laundry Equipment Sdn. Bhd. can give you a head start. Contact us at 016-262 2965 or 03-5633 6405 today.
