The Covid-19 pandemic has drastically changed the business landscape across all industries. There’s no running away from the new normal. Hence, if you are a coin laundry owner who has survived the lockdown period, you must do these 3 things in order to continue thriving in this post-pandemic environment:
- Comprehensive review
Coin laundries were not allowed to operate during the lockdown period. You might have suffered from loss of revenue while still paying for space rental and machine maintenance. Find ways to mitigate your losses by talking to your financier or signing up for available government assistance programmes for local SMEs. The key is to clear up any existing issues and restart your business with a clean slate.
- Redefining business strategies
Most businesses are expected to see a slow-down after the Covid-19 pandemic as consumers prefer to stay home. While the coin laundry business may offer an essential service, your customers may also reduce their laundry trips as a precaution. Therefore, you need to realign your strategy to emphasise on safety for your customers while doing laundry at your premises. Any previous expansion plans or new partnerships must also be reevaluated to prioritise business survival.
- Riding the digital wagon
For the purpose of minimising contact and social distancing, going digital is the best option. You should focus on strengthening your online presence via various social media platforms. It is the best place for you to continue to connect, engage and communicate with your existing and potential customers as well as keep them updated on your coin laundry business safely to build loyalty. You might even want to consider online appointments for effective crowd control at your coin laundry.
When the going gets tough, the tough gets going. The Covid-19 pandemic may have radically altered the way you run your coin laundry business, but with perseverance, you can ride out these hard times and come out a winner. PLE Laundry Equipment Sdn. Bhd. is equipped to offer business advice in this post Covid-19 era. Call us at 016-262 2965 or 03-5633 6405 today for more details.
